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Data Analytics &
Data Activation

Data Analytics & Data Activation

Data Analytics & Data Activation

We provide solutions according to the level of digital maturation of each company and guide it in this development.

Digital maturation level

Nascent + Emerging Digital maturity check
Emerging + Connected Digital maturity check
Connected + Multi-moment Digital maturity check

We collect all customer data in one place, in order to create and analyze a strategy that covers different points of contact both online and offline.

We also analyze the patterns found in historical and transactional data to identify risks and opportunities for the future, using a number of analytical techniques, information technology and business models for the realization of predictive analytics models that help us create and segment audiences, messages, channels and metrics, as well as give credit to conversions based on how people search for the business and decide to become customers, to increase business results.

Omnichannel measurement strategy
Digital maturity check Digital maturity check Digital maturity check
Data-based attribution
Digital maturity check Digital maturity check
Audience Segmentation & Analysis Digital maturity check Digital maturity check
Public strategy
Customer Segmentation (C4M) Digital maturity check
Data Driven Segmentation (C4M) Digital maturity check
Development of the Reporting Framework Digital maturity check Digital maturity check
Dashboarding
Self-Service Analysis (C4M) Digital maturity check
Audience score Digital maturity check Digital maturity check
Sentiment Monitoring (C4M) Digital maturity check Digital maturity check
Predictive and advanced analytics models
Purchase Prediction (C4M) Digital maturity check Digital maturity check
LTV Score/Life Value Prediction (C4M) Digital maturity check
Correlation engine/product recommendation Digital maturity check
Omnichannel measurement strategy
Check de madurez digitalCheck de madurez digitalCheck de madurez digital
Data-driven attribution
Check de madurez digitalCheck de madurez digital
Strategy of
the public
Audience segmentation & analysisCheck de madurez digitalCheck de madurez digital
Customer segmentation (C4M)Check de madurez digital
Data Driven Segmentation (C4M)Check de madurez digital
Dashboarding
Development of the Reporting FrameworkCheck de madurez digitalCheck de madurez digital
Self-Service Analysis (C4M)Check de madurez digital
Predictive and advanced analytics models
Audience rating Digital maturity check Digital maturity check
Feeling Monitoring (C4M) Digital maturity check Digital maturity check
Purchase Prediction (C4M) Digital maturity check
LTV Score/ Life Value Prediction (C4M) Digital maturity check
Correlation engine/product recommendation Digital maturity check
Data Analysis Icon

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En Incubeta operamos bajo una marca compartida que refleja nuestro objetivo: facilitar a las empresas el "llegar al siguiente nivel de crecimiento".

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