COVID-19. Revisa las medidas que puedes adoptar para responder rápidamente ante esta contingencia. Consúltalas aquí.

[wpml_language_selector_widget]

RegEx Look up tables in Google Analytics

Look up tables with Google Analytics regular expressions We tell you what they are, how they work, and what regular expression tables are used for in Google Analytics, also known as RegEx lookup tables. REGULAR EXPRESSIONS Regular expressions, also known as “Regex”, are a sequence of characters that form a search pattern that is used …

UTEL case study at Think with Google

We presumed them that he appeared in Think with Google our success story at AdWords UTEL one of our customers, the University 100 online UTEL,where the focus is on the use of Similar Audiences for the search network, with the aim of generating conversions, in this case, filling out a contact form, focusing on users …

Checkout Funnel at Google Analytics

Do you have an E-commerce? So, cool, excellent, lots of products, traffic, and everything seems to turn out well… But… for some reason they don’t come to the shopping, and you’d like to know why the hell not? What you need is the Checkout Funnel report that will tell you where they are leaving, and if you put the batteries, you can see which products add the most and what is the preferred payment method.

The personal criterion of metrics according to Avinash Kaushik

Avinash Kaushik, the digital issues guru and one of the most knowledgeable people in the digital world, shares endless rather interesting content, and this is no exception. This time Kaushik introduces us to the article “On-Your-Feet Critical Thinking: Metrics Edition” where it urges readers, to be a little more critical as to what we read, …

Stop all organic activity on social media (Looking for profitability)

By Amanda Esteban and Amanda Jimenez. Avinash Kaushik is one of the most important gurus in the digital medium, this makes him really interesting for his blog. Peeeero, sometimes gets more excited about the account, as in this case, where it takes the time to tell us in a little more than 10 pages about …

The ad strategy in Gmail

Most people who have Gmail may have come across something like this: Well, this is part of Adwords’ Gmail ad strategy. We well know that email marketing or e-mailing is the mass sending of information to customers (habitual or potential) via email, because then Adwords ads in Gmail inboxes are part of email marketing. That …